Improving the health of the nation, one step at a time

Help motivate people who aren’t sufficiently active to become more active on a daily basis, thereby improving their health and the health of the nation. 

“Lev Friskt” (Live Healthy) is a motivative all day activity-tracking app with a unique scoring system and tips and tricks on how to become more active. 

Länsförsäkringar AB is a nationwide banking and insurance company. With its 23 customer-owned regional insurance companies, it has a strong local presence.  

Following a design Sprint on how to improve the nation’s health we developed the app iteratively based on a large test audience’s comments and user behaviour.